Making designs

Make something

Pick a design type, a product and the words; get a finished design in every size you need.


Design type

Offer · Launch · Festive…

Product

from Your assets

Words

type or Suggest · free

Sizes & versions

up to 4 sizes · 1–3 versions

Make it

~1–2 min · on the canvas

Make a design#

  1. 1

    Pick a design type

    Under Make something, click one. All designs shows the full list for the client's industry. Types are greyed out until the client has at least one photo.

  2. 2

    Pick the product

    The first product is picked for you. Combo, Outfit, Collection, Routine and Carousel take 2–6; Routine uses them in the order you tick them.

  3. 3

    Write what it should say

    Fill in the fields (required ones are marked *). Or click Suggest from photo: it reads the product's photo and notes and proposes the words, for free; Suggest another for a different idea. Types without text (Product hero, Macro, Twilight…) have an optional Direction instead.

  4. 4

    Choose sizes

    Pick up to 4. See Sizes.

  5. 5

    Choose versions

    Just one, 2 versions or 3 versions: the same brief in different scenes and art direction. See Versions and carousels.

  6. 6

    Make it

    Click Make it — {n} credits · ~{m} min. Placeholders appear on the canvas straight away and fill in as designs finish. Keep working meanwhile.

The words are checked

The design's text is read back from the finished image and remade if a single character is wrong. If it still can't be made exact, you get the same design with clean text set on top instead. Keep lines short; they are set in large type.

You don't pick a scene here; one is chosen for each design from the industry's scene library. To choose the scene yourself, use Shoot.

Design types for every industry#

TypeWhat you fill in
Plan the monthOpens the month planner.
Resize a designOpens Resize.
Offer / saleOffer (e.g. 30% OFF), optional supporting line.
Price dropOld price, New price, optional line.
Combo / bundle2–4 products, Bundle price, optional name and line. Not for real estate.
Last chanceHeadline (ENDS TONIGHT), optional offer.
New launchHeadline (NEW), optional product name and tagline.
Product heroNo text; optional mood.
Festive greetingFestival and Greeting, optional offer. 1–3 products.
Customer reviewReview (up to 140 characters) and the customer's name.
CarouselCover title and last slide; 2–6 products. See Versions and carousels.

Types for each industry#

IndustryExtra types
Restaurant & FoodToday's special (headline, dish name, price or offer), Made with (real ingredients around it)
FMCG & PackagedMade with, Serving idea, How to use (3 steps), Listing set, Main listing image, Benefits infographic
Beauty & CareIngredient spotlight, Texture shot, Routine (2–4 products, step by step), How to use, Listing set, Main listing image, Benefits infographic
Apparel & FashionOn model, Flat lay, Outfit (2–4 pieces), Fabric close-up, Listing set, Main listing image, Benefits infographic
JewelleryMacro detail, Worn, Gift moment, Collection (2–4 pieces), Listing set, Main listing image, Benefits infographic
Real EstateJust listed (price and key facts), Open house (when), Sold, Virtual staging (furnish an empty room), Twilight exterior, Feature callouts (3 highlights)

Names of delivery apps and marketplaces follow the client's country: Zomato / Swiggy in India, Deliveroo / Uber Eats in the UK, Talabat in the Gulf, GrabFood in Southeast Asia.

What it costs#

What you makeCredits
One design, one size1
One design, 2–4 sizes2 (the first size is designed; the others are grown from it, 1 credit for all of them)
2 or 3 versionsThe above, times the number of versions
Carousel1 per slide (4–8)

If a design fails, its credits come back automatically. See Credit costs for everything else.

Stuck? Ask the assistant in the corner of any page, or email contact@turtletechsai.com.